Visionary founders with formidable experience

The Mentor

Shri. Surya Prakasa Rao Valluri – Founder

The visionary Founder and exemplary Managing Partner of the company, Shri. Surya Prakasa Rao Valluri possesses a formidable experience of more than 25 years in the rice-milling field. It is his untiring efforts and solid experience that catapulted SVRI to its domineering present state. He plays a pivotal part in managing finance, supply chain, production process, logistics and market analysis apart from administering human resources in the above departments of the company. He also contributes to the area’s development through his present position as the president of Upland Area Rice Millers’ Association in East Godavari, Andhra Pradesh, India.
The Power House

Smt. Krishna Tulasi Valluri

The inspiring Co-founder and able Managing Partner of SVRI, Smt. Krishna Tulasi Valluri is the better half of Shri. Surya Prakasa Rao Valluri. She has been a great support to the company right from the beginning, financially as well as personally. She also plays an effective role as an advisory to the company and its operations, and wholeheartedly participates in crucial matters and strategic decisions for the company.
The Dreamer

Mr. Satya Sriram Valluri

The scion and only son of Shri. Surya Prakasa Rao Valluri and Smt. Krishna Tulasi Valluri, Mr. Satya Sriram Valluri lends his fresh perspectives and approach as the Executive Manager of the company. He has done his Bachelors in Biotechnology from Vellore Institute of Technology University, India and is armed with Masters in Food Technology with specialization in Food Innovation and Management from Wageningen University, Netherlands. In 2010, during his bachelors, he performed his dissertation work at Central Food Technological Research Institute, Mysore. In 2012 he worked as an intern or trainee in R&D at Mars B.V., Veghel, The Netherlands. He is advisory at the level of supply chain for the company and oversees the administration of quality control, research and development, logistics and export operations of the company apart from administering human resources in the above mentioned departments.

 

Management – In every business, in every industry, management does matter

 

The organisational structure of Sri Venkateswara Rice Industry (SVRI) separates it from other companies involved in similar trade. The key visionaries diverse experience provides the leadership required to achieve continued growth and prosperity. And the centralised control in all the departments within the company enables the needed discipline and supervision to perform.

Every department has a supervisor, who takes care of the implementation of company policies given by the management. ERP (Enterprise Resource Planning) is also fully utilised for timely attention and better performance. 24×7 CCTV centralized surveillance is adopted in all major production areas that takes care of maintaining quality of the products at all stages.

The sub-departments within every department carry out necessary functions for the main department. Warehousing, transport, electronics & power and mini workshops are entities within the company that support functions in all departments – from procurement of raw material for production/processing until the final product reaches for sale at the market/customer’s place.